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Know the Rules

Today is Presidents’ Day here in the United States, and thinking about our Presidents reminded me of a very important lesson in the world of business and life in general: you have to know the rules in order to win the game. How many times have we seen someone do something and end up losing because they weren’t aware of the rules, or they acted as though the rules were different.

A Big Favorite

In 2007, the real question surrounding the Democratic Party Presidential primaries was not who would win the nomination, but when the other candidates would drop out of the race. Regardless of how you feel about the candidates for the 2008 election, I think it is safe to say that just about everyone thought that Hillary Clinton was the runaway favorite to win the nomination easily. She had solid name recognition, a lot of contacts from her husband’s successful campaigns for President, she did very well in most of the debates, and the people who were opposed to her candidacy could not find one candidate to put their energy into.

The two biggest nominating contests are usually the first two: the Iowa caucuses and the new Hampshire primaries. Because of the quirky nature of the caucuses (People come to their precincts and there are parts of the room where supporters of a candidate congregate. Any candidate who receives 15% of the vote in that precinct gets to elect delegates to the county convention. The same process continues a few weeks later when the county delegates nominate to the congressional district, and finally, the state convention where the delegates are finally tallied.), New Hampshire tends to get more attention.

However, in 2004, John Kerry made a huge come-from-behind in Iowa, coming from a distant third in polls a week out to a solid win, and he used this win to give him momentum going into New Hampshire, where he got a big win, and never looked back, winning the nomination and all but three nominating contests (John Edwards won South Carolina, Wesley Clark won Oklahoma, and Howard Dean was the favorite son winning Vermont). So, this time, none of the major candidates dared ignored Iowa for fear of momentum ruining their chances.

A Shocker

Going into the primary season, John Edwards was considered the favorite to win in Iowa. He finished second in 2004 and he’d spent a lot of time in Iowa after the Presidential election, and Hillary Clinton didn’t have a lot of experience in Iowa because Bill Clinton and all of the other candidates largely skipped Iowa because home-state legend Tom Harkin was running for President in 1992, and he had no primary opponent in 1996. Remember how I said the caucus system is quirky? Well, what I explained earlier was only the first round of the Iowa caucuses. After the initial tally, and the threshold is announced, the people in the room have two hours to convince each other to change their votes. For this reason, the supporters of the candidates who receive less than 15% in any given room are very important.

When the final votes were counted, Obama won 38% of the vote to 30% for Edwards, 29% for Clinton, 2% for Bill Richardson (who’d polled as high as 12% earlier that week), 1% for Joe Biden, and less than 1% for Christopher Dodd. Biden and Dodd dropped out after that. Richardson lost all momentum in New Hampshire, only got 5%, and dropped out. Edwards dropped out two weeks later. However, the first two states produced a split. Barack Obama won Iowa, and Hillary Clinton won New Hampshire. For months, the race was largely back and forth, and ultimately, Barack Obama won the nomination on his way to the presidency.

Why Rules Matter

When all was said and done, the difference was in the rules. There were 14 states that used caucuses in the primaries, and Obama won all but one. (He even won Texas, which had a split system, despite Clinton winning the primary the same day.) He had a huge winning streak where he won 11 straight nominating contests, most of them caucuses. The Clinton campaign tried to hold their fire for Ohio and Texas and hoped that momentum would change the day. When Obama still led, they complained about the delegate process. While Obama won a majority of the pledged delegates by only 123 out of nearly 3400, he won 154 more delegates out of the caucuses than Clinton did.

So, this got me thinking. In the world of network marketing, there are several different type of compensation packages (i.e., rules). Some of them work better for people who are already doing a lot; others work better for people who can find a few people to help them; still others work better for those who can build big networks. You can complain about a compensation plan all you want, but the best thing to do if you don’t think it is fair or suitable to your skills is to look for one that is.

What have you found when you looked at life and its rules?

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5 Responses to “Know the Rules”

  1. February 21st, 2011 at 10:37 pm

    kisane says:

    Hi Steve

    Being an Aussie, this was a fascinating post to read as I have little knowledge of the intricacies of the USA voting rules & procedures!

    I do like the way you link it into network marketing. I’ve just taken my first leap into that industry, but I had never thought of compensation plans in quite the way you suggest before.

    Real food for thought!

    ciao
    Kisane
    kisane´s last [type] ..The Talent Code Secrets- The Entrepreneur’s Vital Spark- Did It Happen To You

  2. February 21st, 2011 at 10:53 pm

    Steve Nicholas says:

    Thank you for your reply, Dr. Kisane! I’ve never lived in anything other than primary states (I’ve lived in West Virginia, New York, and Pennsylvania, but I was never registered in New York because I was in college, and all three are primary states.) so I’ve been fascinated by the caucus system, so 2008 was a learning process for me as well ;-)

    I know that I was in a company that switched from a monetary to a binary compensation plan, and it seemed to be a total disaster. I am personally opposed to those type of plans because you usually have to recruit multiple people in order to get any money at all, and so many people never even get one, so making one get two or three or even more in order to make money is obscene to me. Then, it seemed like there was some new promotion every month that completely changed the bonus system, and it just got too confusing for me, which is why I decided to make sure to learn about the rules of the game.

  3. February 22nd, 2011 at 10:16 am

    Coach Freddie says:

    Hey Steve,
    Knowing the rules and knowing what you can tolerate as far as compensation plans should be one of the first things to consider when choosing a company.

    Coach Freddie
    Coach Freddie´s last [type] ..When Do You Need A Personal Coach

  4. February 22nd, 2011 at 2:27 pm

    Steve Nicholas says:

    Thank you for your reply, Coach Freddie! I couldn’t agree with you more. Unfortunately, a lot of people enter the industry through high-pressure meetings and they don’t know all of the different types of compensation plans and the benefits and drawbacks. What was shocking to me was when the company I was in at one point switched from a unitary to a binary plan, which completely changed everything. I know that no matter what business I go into (if I ever have to change companies), I will *never* go into a binary. Thanks for reminding us about the priorities in building a business!

  5. January 7th, 2012 at 7:18 pm

    Steve the Owl's Blog » Blog Archive » Shoe Leather and Wallet Leather says:

    [...] Earlier, I wrote about the Democratic caucuses in Iowa, and the way that they work. The Republican caucuses are a little bit different. There are still people in each precinct who make a pitch for each candidate, but rather than the two-tiered process Democrats use, Republicans simply have a straw poll instead. There is still convincing and cajoling that happens before people get their ballots, and they still have to stay in the room until all ballots are received. However, unlike the Democrats, there is no 15% threshold in the room, although I think there is a 10% threshold in order to receive delegates to the national convention. [...]

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